Camping by the Numbers

The 2011 camping report is out and the numbers show that the number of campers increased from 2010 to 2011.

The estimate is that nearly 43 million Americans spent time camping last year. The study was released by The Outdoor Foundation. It was sponsored by Kampgrounds of America, Inc. (KOA) and The Coleman Co., Inc. The study reports on buying behavior, camping preferences and also offers projections about the future of camping.

The number of camping participants increased by almost 3 million from 2010 to 2011. The number of campers was up in almost all age demographics except for adolescents. More than 3/4ths of all campers are married or living with a domestic partner. More than 50% of campers plan their trips at least one month in advance. Most campers make camping related purchases from their home town, prior to leaving on their camping trip. The most popular activity for campers is hiking, but over 80% of campers report participating in multiple outdoor activities while on a camping trip. The study also reports that the average camper went on almost 5 camping trips over the course of the year.

This year’s report also includes a special section on Hispanic campers, as the industry strives to increase participation amongst an ethnically diverse population.

Analysts use the report to learn more about the behaviors of the American camper including their needs and current trends. Companies like Coleman use the report to gain insight into the American camper in order to develop gear for both the new and the more experienced camper.

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